Sunday, October 17, 2010

Get Out and Stay Out - Buy In

Get Out and Stay Out is the largest program I have managed to date. It brings together an entire industry and three government departments (Recreation and Sport, Tourism and Health) and most of the population.
"Buy In" are the words for this week.  The program is sound, the objectives fit with the stated goals of all levels. Now it is time to get serious buy in.
Why buy into the program? if you are wanting to "do" adventure activities, it supports you. If you want to sell adventure activity services, it brings customers to your door. If you are the government wanting more people to do adventure activities, then it addresses your objectives and policies.
What can I say; Get out and Stay Out http://www.getoutandstayout.org.au/